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Business Details
13 Years
experience
Expert Brand Transformation & Marketing Services
Rock Paper Simple is a brand agency dedicated to transforming brands to enable business growth. Our approach combines strategic brand transformation with ongoing brand partnership, ensuring alignment with current needs and future goals. We specialize in brand messaging, visual identity, video production, and web design, creating cohesive identities that resonate with target audiences. Our team of experts brings over a decade of award-winning experience, offering in-house capabilities in design, copywriting, and digital strategy.

We prioritize human connections and long-term partnerships, serving clients across Central Florida and beyond. Our Right Fit Commitment ensures we understand each client's unique culture and vision, delivering tailored solutions that drive measurable results. With a focus on community involvement and ethical practices, we steward brands through every stage of their journey, from initial transformation to sustained growth.
Services
Branding Marketing Program Video Production Web Design Brand Transformation Brand Partner Program Social Media Management Digital Ad Management Website Maintenance Content Creation
Details
  • Year established: 2013
Highlights and features
  • We offer a proven Brand Journey process combining transformation with ongoing partnership
  • Our in-house team handles all aspects from strategy to execution
  • 10+ years of award-winning experience with 750+ clients served
  • Right Fit Commitment ensures deep understanding of client goals
  • Comprehensive services include web design, video production, and digital strategy
What people say
RPS is the best! Awesome rebranding journey Highly recommended Helped achieve future goals Professional team
Services
Branding
Our branding services create intentional identities that align with business goals. Through research, positioning, and visual design, we develop cohesive brand systems that resonate with target audiences. Our process ensures brands remain adaptable for future growth while maintaining core values.
Web Design
We build strategic websites that convert visitors into customers. Our custom designs combine compelling visuals with clear messaging, optimized for all devices. From e-commerce platforms to marketing sites, we create digital experiences that reflect brand identity and drive engagement.
Video Production
Our video services produce engaging content that builds brand authority. Using professional equipment and storytelling techniques, we create marketing videos, testimonials, and social content that connect emotionally with audiences while supporting business objectives.
Brand Partner Program
This program provides continuous brand stewardship through strategic planning and execution. Services include content creation, social media management, and vendor coordination to maintain brand consistency. We adapt strategies to evolving market needs while protecting brand integrity over time.
Marketing Program
Our deliverables-based marketing programs combine strategy with execution. We develop customized plans aligned with organizational goals, delivering coordinated campaigns across digital, print, and video channels to maximize brand impact and business growth.
People
Joshua Adams
Founder
Joshua founded Rock Paper Simple with a vision to humanize brands through intentional storytelling. With over a decade in branding, he leads strategic direction while maintaining client relationships. His leadership emphasizes community impact and ethical business practices.
Jennifer
Head of Operations
Jennifer oversees daily operations, ensuring seamless service delivery across departments. Her focus on process optimization and team development maintains the agency's high service standards while supporting sustainable business growth.
Tom
Senior Graphic Designer
Tom leads visual identity creation, translating brand strategy into compelling design systems. With expertise in typography and brand guidelines, he ensures visual consistency across all client materials while mentoring junior designers.
Kara Berger
Brand Messaging Strategist
Kara specializes in crafting brand narratives that resonate with target audiences. Her workshops define brand voice, mission, and values, creating messaging frameworks that guide all communication materials and marketing efforts.
Christopher
Senior Videographer
Christopher leads video production, creating cinematic content that enhances brand storytelling. His technical expertise with drones and underwater systems produces unique visuals that engage audiences and elevate brand authority.
Questions
What is a Brand Journey?
Our Brand Journey combines transformation and partnership phases. First, we build your brand identity aligned with future goals. Then we provide ongoing support to maintain consistency and adapt to market changes.
What services do you offer?
We provide full-service branding including identity design, web development, video production, marketing strategy, social media management, and long-term brand stewardship through our Partner Program.
How does the branding process work?
Our 3-phase process starts with research and positioning, followed by brand messaging development, then visual identity creation. This foundation supports ongoing brand management and growth initiatives.
Do you work with out-of-area clients?
While based in Melbourne, FL, we serve clients nationwide through virtual collaboration tools. Our team has successfully delivered projects for organizations across various industries and geographic locations.
What makes your agency different?
We combine strategic depth with execution capabilities under one roof. Our Right Fit Commitment ensures we understand client culture, while our in-house video and web teams deliver cohesive brand experiences.
How do you measure branding success?
We track brand consistency, market differentiation, and business growth metrics. Success means clients achieve their goals while maintaining authentic connections with their audiences through consistent brand expression.