Business Details
Award-Winning Graphic Design & Illustration Services in NYC
With over three decades of experience on Madison Avenue, I have established myself as an award-winning art director, designer, and illustrator. My career began creating impactful campaigns for global brands like Colgate-Palmolive, AT&T, and the United Negro College Fund, where I co-created one of the most iconic public service commercials in history. Transitioning to independent work, I now focus on smaller clients and non-profits while expanding my creative pursuits into published illustration and book design. My expertise spans print, television, and digital media, with a focus on visual storytelling that challenges perceptions and delivers results.As an educator and mentor, Ive shared my knowledge at institutions like Parsons School of Design and mentored future creatives through AIGA. My workfeatured in books, logos used globally, and exhibitionsspeaks to a career dedicated to excellence in design and communication. I bring a unique blend of industry experience, creative vision, and client-centric approach to every project, ensuring that visual solutions align perfectly with strategic goals.
Services
Art Direction
Graphic Design
Illustration
Logo Design
Book Design
Highlights and features
- We offer 30+ years of Madison Avenue advertising experience.
- Our team has created iconic campaigns for Fortune 500 companies.
- We provide personalized service to small businesses and non-profits.
- Our work has been recognized with numerous industry awards.
- We combine art direction, design, and illustration expertise in one studio.
Services
Art Direction
I ensure visual consistency across print and digital platforms, working closely with clients to translate strategic concepts into compelling creative executions. My approach combines industry expertise with a deep understanding of brand identity, delivering cohesive visual narratives that resonate with target audiences while maintaining creative integrity throughout the production process.
Graphic Design
Creating distinctive visual identities that communicate brand values effectively across multiple platforms. My designs balance bold creative statements with functional requirements, ensuring brand assets maintain consistency and recognition while adapting to different mediums from print to digital applications.
Illustration
Producing original artwork that challenges perceptions and enhances communication through visual metaphors. My illustrations combine traditional techniques with digital tools to create engaging imagery that transforms complex concepts into accessible visual narratives for advertising and publishing contexts.
People
Woody Swain
Independent Art Director, Designer, and Illustrator
Award-winning creative professional with 30+ years in advertising and design. Created iconic campaigns for Fortune 500 companies and non-profits. Published illustrator and book designer with teaching and mentoring experience at major design institutions.
Questions
What services do you specialize in?
I specialize in art direction, graphic design, and illustration for advertising campaigns, branding projects, and publishing work.
What industries do you work with?
I work with diverse clients including consumer products, financial services, cultural institutions, and non-profit organizations.
Can you handle both print and digital projects?
Yes, I create visual solutions for both traditional print media and digital platforms including web and social media.
Do you work with small businesses?
While I've worked with major corporations, I now focus on providing personalized service to smaller clients and non-profits.
What makes your approach unique?
My Madison Avenue experience combined with independent creative perspective delivers strategic yet innovative visual solutions tailored to client needs.
