Business Details
21 Years
experience
Your Trusted Digital Marketing Partner in Orlando
On Target Digital Marketing is a full-service digital marketing agency with over two decades of experience helping brands connect with their audiences through authentic storytelling. Founded in 2005, we pioneered Orlando's SEO landscape and have since expanded our expertise to include content strategy, social media, web design, and digital advertising. Our team of editors, writers, designers, and strategists prioritizes human connections over jargon, delivering data-driven campaigns that align with evolving digital trends.With acquisitions of Green Arrow in 2020 and i5 Web Works in 2021, we combine corporate-level expertise with personalized service to create marketing solutions that reflect each client's unique brand identity. Our 20-year track record demonstrates a commitment to innovation, transparency, and measurable results that empower businesses to thrive in competitive markets.
Services
SEO
Social Media
Content Writing
Web Design
Digital Advertising
Public Relations
Video Production
Reputation Management
Media Buying
PPC Strategy
Details
- Year established: 2005
Highlights and features
- We offer 20 years of experience in digital marketing innovation
- Our data-driven approach combines technical expertise with creative storytelling
- We provide personalized service with a dedicated team of specialists
- Our comprehensive solutions cover all aspects of digital marketing
- We maintain transparency through detailed performance reporting
Services
SEO
Our SEO strategy focuses on creating valuable content that satisfies both users and search engines. We analyze your website's technical structure, optimize content for target keywords, and monitor algorithm changes to maintain visibility. With our expertise, your business gains sustainable rankings through ethical practices that prioritize long-term growth over quick fixes.
Social Media
We develop engaging social media content tailored to your brand's voice and audience preferences. Our services include organic content creation, paid advertising campaigns, and real-time engagement monitoring. Through strategic scheduling and performance analysis, we help brands build meaningful connections and drive measurable results across major social platforms.
Content Writing
Our team crafts compelling content that resonates with target audiences while supporting SEO objectives. We develop brand stories, create editorial calendars, and produce optimized web copy that drives engagement. By focusing on quality over quantity, we ensure every piece delivers value to both readers and search engines.
Web Design
We create responsive, user-friendly websites that reflect your brand's unique identity. Our process includes discovery sessions to understand your goals, custom design creation, and technical optimization for performance. With ongoing maintenance support, we ensure your website remains effective and up-to-date in the evolving digital landscape.
Digital Advertising
Our digital advertising services cover search, social, and display campaigns across major platforms. We develop targeted strategies, create compelling ad content, and continuously optimize campaigns for maximum ROI. Through detailed reporting and budget management, we help businesses reach their ideal customers at every stage of the sales funnel.
People
Michael Piccoli
President
With 10 years of leadership experience at On Target Digital Marketing, Michael Piccoli guides strategic direction while maintaining the agency's founding commitment to authentic digital storytelling and client success.
Monique Diefendorf
Chief Operating Officer
Bringing 20 years of operational expertise, Monique Diefendorf oversees day-to-day operations, ensuring efficient delivery of high-quality marketing solutions across all client engagements.
Rick Diehl
Director of Paid Advertising
With 16 years in digital marketing, Rick Diehl leads paid advertising strategies, leveraging his extensive experience to create high-performing campaigns across multiple platforms.
Todd Lydy
Digital Marketing Specialist
As a 4-year veteran of the team, Todd Lydy specializes in implementing comprehensive digital marketing solutions, combining technical skills with creative problem-solving for client campaigns.
Sarah Vega
Business Development
Sarah Vega focuses on strategic client relationships with one year of experience connecting brands with On Target Digital Marketing's marketing expertise to achieve business growth objectives.
Questions
What digital marketing services do you offer?
We provide comprehensive services including SEO, content creation, social media management, web design, and digital advertising tailored to each client's unique needs.
How do you differentiate from other agencies?
Our focus on authentic storytelling combines with 20 years of experience and a personalized approach that blends corporate expertise with boutique-level service.
Do you work with businesses outside Orlando?
While based in Orlando, we serve clients nationwide through our established team and digital infrastructure.
How do you measure campaign success?
We use detailed analytics and regular reporting to track KPIs, ensuring transparency and continuous optimization of all marketing initiatives.
Can you help with both organic and paid marketing?
Yes, we offer integrated strategies combining SEO and content marketing with targeted paid advertising campaigns across multiple platforms.
How do you handle social media management?
Our approach includes content creation, scheduling, engagement monitoring, and performance analysis to build brand presence across major social platforms.
