The Southern Charmer

For over three decades, The Southern Charmer has been a beacon of style and creativity in Camden County. More than just a store, we are a passionate team dedicated to helping our clients transform their houses into homes they love. Consistently voted Camden County's best interior designer and gift shop, we pride ourselves on providing exceptional service, unique selection, and a commitment to exceeding expectations. Our story began in 1991 when owners Steve Rodgers and Mark Mullis, with their shared love for design and quality, moved an old Victorian home from historic Woodbine to Kingsland. That home, with its charming Southern character, became the first chapter in The Southern Charmer's journey, now thriving as a beloved destination for local residents and those seeking a touch of Southern elegance.

Our Services

We offer a comprehensive range of services to cater to all your interior design and decorating needs. Whether you envision a complete home makeover or simply need to update a single room, we are here to guide you every step of the way. Our design expertise extends to everything from color consultation and space planning to furniture selection, fabric sourcing, and accessory styling. Our goal is to create functional and beautiful spaces that reflect your unique personality and lifestyle.

Our team of skilled designers works closely with you to understand your vision, aspirations, and budget. We possess an extensive knowledge of current design trends and can seamlessly blend them with your existing decor. We believe in open communication and collaborative decision-making, ensuring that your dream home becomes a reality.

From the initial consultation to the final reveal, we are dedicated to providing a seamless and enjoyable design experience. We manage all aspects of the project, handling everything from sourcing and ordering materials to coordinating with contractors and installers. This ensures that your renovation or decor project is executed flawlessly and within your desired timeframe.

We are also proud to offer a carefully curated selection of furniture, home accessories, and gifts. Our inventory features a diverse range of styles and price points, from timeless classics to contemporary pieces that make a statement. We source our products from talented artisans and reputable manufacturers, ensuring that each item reflects exceptional quality and craftsmanship.

Our Legacy

Over the years, The Southern Charmer has earned a reputation for excellence, consistently being recognized as Camden County's best interior designer and gift shop. Our dedication to quality, creativity, and customer satisfaction has led to numerous accolades, including the prestigious "People's Choice Award" from the Jacksonville Symphony Showcase. We have proudly decorated award-winning model homes, been featured in local publications, and served clients across the country.

We remain committed to staying at the forefront of design trends while preserving the warmth and hospitality that defines The Southern Charmer. We believe that your home should be a reflection of your unique style and a haven where you can relax and create lasting memories. We invite you to visit our showroom, explore our collections, and embark on a design journey with us.