Business Technology Consulting

Business Technology Consulting (BTC) is a trusted partner for businesses seeking reliable and responsive web development and IT consulting services. Founded in 2002 by Fred Shequine, a seasoned IT professional with over 30 years of experience, BTC has built a reputation for delivering high-quality solutions that meet the unique needs of each client. Driven by a commitment to providing both quality and value, BTC serves a diverse range of clients, from local governments to small businesses, across various industries.

Fred Shequine's extensive background in information systems and infrastructure began with 12 years at Johns Hopkins University Hospital in Baltimore, Maryland, where he honed his skills as a senior project manager. His passion for technology extended beyond traditional IT, leading him to embrace the burgeoning internet and take on the role of chief technology officer for a web-based consumer services startup in London, an experience that further enriched his knowledge and perspective. A PMP Certified Project Manager with an MBA, Fred brings a multifaceted skillset that encompasses business acumen, technology expertise, and a deep understanding of interactive experiences.

Our Services

BTC offers a comprehensive suite of services designed to empower businesses in the digital age. Our core offerings include:

• Website Design & Development: From simple informational websites to complex e-commerce platforms, BTC's skilled developers craft custom websites that are both visually appealing and functionally robust. Our approach involves understanding your business goals and target audience to ensure your website effectively communicates your message and drives results.

• Digital Strategy: In today's competitive landscape, a strong digital strategy is crucial for success. BTC provides expert guidance on developing and implementing a comprehensive online presence. We analyze your target market, competitive landscape, and industry trends to formulate a tailored strategy that maximizes your online visibility and engagement.

• Graphic Design & Branding: A compelling brand identity is essential for establishing a strong presence in the marketplace. BTC's talented graphic designers create visually striking logos, branding materials, and marketing collateral that effectively communicate your brand message and values.

• Search Engine Optimization (SEO) & Marketing: Achieving high visibility in search engine results is paramount to attracting potential customers. BTC's SEO experts implement proven strategies to enhance your website's ranking and drive organic traffic. We also offer paid search advertising services to target specific audiences and generate leads.

• Social Media Management:

Social media has become an integral part of digital marketing. BTC's social media specialists create and manage engaging content across various platforms to build brand awareness, foster community, and drive customer engagement.

IT Solutions & Support

No matter the size of your business, BTC provides reliable and comprehensive IT solutions to meet your needs. We offer:

• Computer & Network Support: Our team of skilled technicians provides expert support for all your IT needs, from hardware and software troubleshooting to network maintenance and upgrades.

• Server & Cloud Services: We assist with the design, implementation, and management of secure and reliable server and cloud solutions tailored to your business requirements. Our expertise encompasses various cloud platforms, ensuring seamless integration and optimal performance.

Cybersecurity Solutions: Protecting your valuable data from cyber threats is crucial. BTC offers comprehensive cybersecurity solutions, including vulnerability assessments, penetration testing, firewall configuration, and security awareness training.

• Disaster Recovery & Backup: We help you safeguard your business from unforeseen disruptions by developing and implementing robust disaster recovery and backup plans.